AHPRA summary of advertising obligations

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For those professions registered with AHPRA we are well aware, and often quite irritated by, the advertising restrains imposed. Read on for my summary.

Using the NPS to measure the likelihood of customers recommending you to other people

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The Net Promotor Score, commonly referred to as the NPS, is a proven metric that measures your customer’s likelihood of recommending your service to other people.

Seven tips to improve your smart phone photos

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The smart phone is possibly the most powerful marketing tool you have at your disposal.

Policies and Procedures, recipes for your business success.

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We all love a good recipe, tried and trusted, everybody can use it and it works every time.
publisher

5 tips to choose a winning publishing team for your book

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Whether you’re choosing between self-publishing companies or you’re weighing up different designers or editors, there are a number of questions to ask when choosing the right publishing team for you.

When you are ‘doing admin’ – you may be doing more business development than you think.

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Never has it been more critical to examine what it is you do when you are ‘doing admin’.

What the Quality & Safeguards Commission certification process means for your private practice

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In this article, I will explain a little about the new Quality and Safeguards Commission, the verification and certification processes and the general implications for your private practice.
What sort of book to write

What sort of book should you write? 4 book types, and which is right for you

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One of the biggest mistakes aspiring authors make when writing their book is not committing to one type of book. What do I mean by this?

Designing an App for paediatric patients

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So, you are thinking about developing an app for your paediatric patients. There are two major parts to developing the app – the design of the app and the coding of the app.
4 reasons to write a book

4 reasons why you should write a book

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Anyone can pretend to be anything online, so how do you prove your credibility when you’re up against everyone else who happens to have a website?